As financial literacy becomes increasingly vital in emerging economies, QNET’s FinGreen initiative is deepening its impact, equipping thousands with essential money management skills. While previously recognized at the Stevie® Awards, FinGreen’s focus remains on expanding access to financial education, with new opportunities emerging in key market regions like Sub-Saharan Africa.
While past accolades—including a Silver Stevie® at the 11th Asia-Pacific Stevie Awards and a Gold at the 2023 MarCom Awards—have underscored its effectiveness, FinGreen remains focused on scaling its impact rather than accolades. The initiative continues to bridge financial knowledge gaps by partnering with local NGOs, financial experts, and educators to deliver practical, community-driven learning.
“Financial literacy is not a privilege; it’s a fundamental life skill,” says Trevor Kuna, Chief Marketing Officer at QNET. “Through FinGreen, we are equipping youth and women with the knowledge to take control of their financial futures. This recognition reaffirms our commitment to fostering financial resilience and making a lasting impact in underserved communities.”
FinGreen: A Sustainable Approach to Financial Empowerment
FinGreen’s long-term impact is built on three core pillars:
- Assess: Partnering with local organisations and financial experts to design training tailored to community needs.
- Train: Providing practical, interactive sessions with a focus on peer-to-peer learning.
- Advocate: Encouraging participants to become financial literacy ambassadors, spreading knowledge within their communities.
Through strategic collaborations with NGOs like Financial Literacy for All (Nigeria), KEDV (Turkey), and J.A. Abrahams & Co. (Ghana), along with financial experts and educators, FinGreen has helped individuals develop better saving habits, manage debt effectively, and improve their overall financial well-being.
For many participants, FinGreen has been transformative
“Before FinGreen, I thought saving money required large sums,” shares Victor Mfe Awar, a 23-year-old student from Nigeria. “Now, I understand that even small steps can make a big difference. This program has changed the way I plan for my future.”
In Ghana, Ahlam Suhiyini Abdul-Rauf, a 28-year-old entrepreneur, credits the initiative with fostering a culture of saving within her household. In Turkey, Medina Kaynak, an accountant, highlights its practical benefits. “FinGreen has been a game-changer for me. It taught me how to budget effectively and track my expenses in a way that finally makes sense.”
Their experiences illustrate FinGreen’s growing role in equipping individuals with the financial skills they need to navigate their futures with confidence.
Financial Literacy for the Future: QNET’s 2025 Vision
Under its 2025 theme, “Together We Rise,” QNET remains committed to advancing financial education as a tool for sustainable economic growth. Through FinGreen, the company aims to ensure financial literacy becomes a cornerstone for resilience and opportunity in underserved communities.
For more information on QNET’s FinGreen initiative, visit www.qnet.net
