Direct selling as an industry often faces misunderstandings and challenges, particularly in countries where legal frameworks are either underdeveloped or ambiguous. This can lead to legitimate direct selling companies, such as QNET, being wrongly perceived as pyramid or Ponzi schemes. These misconceptions sometimes lead to industry-wide bans in certain countries, although not always because of direct intent to ban direct selling. Instead, these actions often stem from efforts to prevent fraudulent schemes, which inadvertently impact legitimate businesses.
As a recent example, Bhutan’s strict regulations on financial activities have led to confusion around direct selling. While direct selling isn’t explicitly banned in Bhutan, the broader efforts to combat pyramid schemes have affected the industry, creating additional challenges for QNET, DXN and other legitimate direct selling companies. This is not an isolated incident—other countries have also taken similar actions, not out of a misunderstanding of direct selling, but to protect consumers from fraudulent schemes. QNET respects these legal decisions and refrains from operating in such regions, ensuring full compliance by even blocking access to its websites in these countries.
On the other hand, in countries where regulations are clear and robust, direct selling thrives. QNET, along with other industry giants like DXN and Amway, operates successfully in over 100 countries, adhering to local laws and maintaining ethical practices. These companies are often members of organizations like the Direct Selling Association (DSA) and the World Federation of Direct Selling Associations (WFDSA), which help regulate and promote transparency within the industry.
The bans or restrictions seen in certain countries are often due to a lack of understanding about the direct selling model, which contrasts with how well the industry functions in more regulated environments. Despite the challenges, QNET remains committed to engaging with governments and regulators worldwide to clarify its business model and ensure compliance with local laws. By fostering a better understanding of direct selling, QNET aims to overcome these obstacles and claims of QNET scams, and continue operating responsibly and successfully across the globe.