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QNET > Success > Success Tips > VP Adly Hassan on Why Developing a Business Plan is Crucial for Direct Selling Success
Success Tips

VP Adly Hassan on Why Developing a Business Plan is Crucial for Direct Selling Success

Last updated: May 31, 2024 10:43 am
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Every business owner and entrepreneur wants to triumph. One of the most vital ways to do this is by follow a QNET Business Plan.

Contents
1. Defines business needs2. Sets goals and targets3. Ensures effective decision-making4. Communicates objectives5. Identifies target marketsDon’t fail to prepare your QNET Business Plan

V Partner Adly Hassan, drawing from his thirteen years of experience as a civil engineer and project manager and much longer experience as a QNET leader, points out that resorting to shortcuts is never the right way. For him, statements such as, ‘Just buy the product; you don’t have to do anything else because I will build for you,’ make it sound like one can be successful without doing anything.

Along with carefully building business relationships within and outside your team, a well-articulated business plan that formalises objectives and strategies is crucial for success, a lesson underscored by VP Adly’s own journey. Despite encountering challenges, including a market downturn when he initially shouldered too much responsibility, he gained insights into the importance of delegation and constructing a robust network. VP Adly’s experiences echo the significance of meticulous planning and strategic execution.

That’s why he and other successful entrepreneurs advocate making a comprehensive business plan a top priority. It’s a roadmap that helps navigate the complexities of business, enabling owners and entrepreneurs to anticipate obstacles, engage with their audience effectively, and pave the way for sustainable success.

Starting but unsure how a QNET business plan can help your direct selling enterprise? Here are five ways:

1. Defines business needs

It’s true. Direct selling isn’t like other enterprises where founders worry about startup costs and maintaining stock. But every individual direct selling entrepreneur has their own approach. Thus, it is necessary to be clear about structures and processes from the get-go.

How much time are you planning to devote to the business? Who exactly are you selling to, or who will benefit most from your products? Will you use social media for marketing, and how will this be managed?

A good business plan is a blueprint to help you answer some of these questions and determine your organisational needs.

2. Sets goals and targets

Whether or not you see direct selling as a side hustle or a full-time job, it can’t be denied that every entrepreneur decided to become their own boss with specific goals and objectives in mind.

Business planning, thus, allows you to keep sight of projected targets while ensuring that you and your business stay on track and hit the various milestones you’ve set.

Of course, that’s not to say you must follow your QNET business plan rigidly. Even the best plans need to be refreshed from time to time. Nevertheless, a well-thought-out plan does provide one with focus and benchmarks for success.

3. Ensures effective decision-making

A big part of entrepreneurship is making decisions, managing challenging situations, and ensuring that you stay customer-focused throughout.

This, then, is where a business plan that has already considered sales and marketing strategies, working dynamics and, importantly, customer needs comes in.

Granted, as every superstar business owner will readily attest, mistakes are part and parcel of owning and running a business. Nevertheless, sitting down and determining beforehand future paths and possible ramifications are sure to prove vital when you find yourself needing to navigate through a crisis and act decisively.

4. Communicates objectives

Speaking of work dynamics, business plans are essential regardless of whether you have five people in your network or 50. And the main reason for that is that you can’t always be around to guide them. 

A business plan also helps align values and vision and keeps team members appraised of the business’s objectives. 

And so, while delegating duties and empowering your team members to make important calls in your stead is necessary, just as important is ensuring that they are on board with your game plan and have all the information and guidance at their fingertips to see it through.

5. Identifies target markets

Whether you’re focused on recommending and retailing products and services to friends and family or intend to sell beyond your circle, a business plan can be of tremendous help.

Think about it like this — QNET has an extensive array of expertly-designed and developed products and services. But which customers gravitate to which products? Would your friends and family be interested in a cutting-edge air purification system? How many would prefer to be introduced to skincare essentials instead?

A business plan helps define your buying audience and, subsequently, allows you to develop marketing communication that aligns with this.

Don’t fail to prepare your QNET Business Plan

QNET's 2023 sales month calendar

There is no linear path to the top, and not every strategy guarantees profits and rewards. Nevertheless, planning keeps your business’s goals in clear focus and increases one’s chances of success. As every successful QNET business owner knows, by failing to plan, one could well be planning to fail.

Make the most of your direct selling journey with QNET with the QNET Sales Calendar. This powerful tool allows you to plan for the entire year and stay ahead of the game. Don’t miss out on the opportunity to streamline your sales and reach your goals.

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